Premium 20.500.12592/hbs52m

Back the great attack

1 Jan 1943

BACK THE GREAT ATTACK have got the Men ... tough, battle-tried ... determined, the foot-sloggers, the flyers, the sailors ... jabbing ... pounding, smashing their way to Victory. We've got the Ships to carry them, to protect them, to feed them ... and ... We've got the Money too—but use that money well. It is your weapon of attack. Conserve it, save it, lend it ... "Raise the Standard" of your Savings. Back the attack for all you're worth—for Victory. War Savings Groups throughout the country are setting out to achieve the following standards: In Places of Employment savings to be at least 1/in the £ of total wages paid, or alternatively at least 75% of the employees to be members of their Savings Group.
Collection ID
HATOM
Document Reference
HATOM/1/338
Document Types
Ephemera
File Reference
HATOM/1
Identifier
10.1080/wtss.hatom.000001.338
Keywords
Advertising Banking Finance Financial Services Investment Labour Supply Military Operations Publicity Publicity Campaigns Savings
Language
English
Organizations Discussed
National Savings Committee
Pages
1
Published in
United Kingdom
Series
History of Advertising Trust: O&M wartime book no 1
Themes
Preparations for War Peace the Wartime Economy