2 THE A.B.C. OF EXPORTS A serious subject simply explained 1 To build our prosperity we require many raw materials from abroad. To pay for these we must send British goods overseas. Then, with the materials our ships bring home, we can speed British Industry. 3 Our export trade suffered much during the war. Today we must go all out to expand it. The less we, ourselves, buy at home ... the more we sell abroad ... the sooner shall we have lasting prosperity. 2 We want goods in plenty — for our- selves as well as for our export customers.