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…he makes junk of Junkers!

1 Jan 1941

junk of Junkers!" "... he makes But he's not in the Air Force! I know. But he fights another way—he helps to supply the cash. Cash ? —oh, you mean he's in the Savings Movement. Hon. Secretary of our Savings Group to be precise. He ropes in new members by the dozen and once we're in he persuades us to push up our weekly contributions to the limit. Fine! But how exactly does saving help us to win ? By saving we spend less, and the less we spend the more labour and materials we release for the war industries, to make the planes, guns, bombs, tanks, ships and all we want for victory.
Collection ID
HATOM
Document Reference
HATOM/1/130
Document Types
Ephemera
File Reference
HATOM/1
Identifier
10.1080/wtss.hatom.000001.130
Keywords
Advertising Banking Finance Financial Services Industry Investment Munitions Publicity Publicity Campaigns Savings
Language
English
Organizations Discussed
National Savings Committee
Pages
1
Published in
United Kingdom
Series
History of Advertising Trust: O&M wartime book no 1
Themes
Preparations for War Peace the Wartime Economy