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The National Duty of MAKING DO

1 Jan 1946

218 THE INDUSTRIAL REVOLUTION OF 1946 — No. 6 The national duty of MAKING DO In the momentous drive now being made for increased production of every sort, only the utmost adapt- ability and ingenuity can enable Industry to overcome its difficulties of scarcity—shortage of labour, shortage of materials, and—the root difficulty—shortage of coal. To raise the standard of fuel efficiency—to make less fuel do more work—is now the paramount need in every plant. New production must be handi- capped—may indeed be crippled —unless it is planned to the most up-to-date conceptions of fuel usage.
coal infrastructure factories industrial production industry rationing savings supply fuel utilities industrial consumption fuel shortages
Collection ID
HATOM
Document Reference
HATOM/2/80
Document Types
Ephemera
File Reference
HATOM/2
Identifier
10.1080/wtss.hatom.000002.080
Keywords
Coal Factories Fuel Fuel Shortages Industrial Consumption Industrial Production Industry Savings
Language
English
Note
Advert located on top-left of page.
Pages
1
Published in
United Kingdom
Series
History of Advertising Trust: O&M wartime book no 2
Themes
Industry Infrastructure Rationing Supply Fuel Utilities

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