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You need a fire when it's really cold

1 Jan 1947

22### ###sued by the Ministry of Fuel and Power SAVE ELECTRICITY AND GAS? BUT— until there's more than a mere nip in the air, it's up to us to do without. Mind you, I really love a nice warm fire, but this is no time for coddling ourselves. Did you know that we use nearly 25% more gas and 50% more electricity in our homes than in 1938? When we use more than we must, we are robbing the factories of fuel, and in the long run we are robbing ourselves — cutting down output — ham-stringing the export drive — and delaying the return to full production and prosperity.
coal electricity heating gas rationing savings supply weather fuel utilities civil consumption domestic life
Collection ID
HATOM
Document Reference
HATOM/2/104
Document Types
Ephemera
File Reference
HATOM/2
Identifier
10.1080/wtss.hatom.000002.104
Keywords
Civil Consumption Coal Electricity Fuel Gas Heating Savings Weather
Language
English
Note
Advert located on bottom-right of page.
Pages
1
Published in
United Kingdom
Series
History of Advertising Trust: O&M wartime book no 2
Themes
Domestic Life Rationing Supply Fuel Utilities

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