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Food Facts No.35 Wheatmeal - the plus bread

1 Jan 1941

110 FOOD FACTS Number 35 Wheatmeal - the plus Bread! THE Ministry of Food said to the bakers: "Will you please bake, for the wise ones who want it, the best and most nourishing kind of bread there can be!" The result is National Wheatmeal Bread; and wherever enough people ask for it, they will be able to get this wheatmeal loaf—at the price of an ordinary white loaf. Order it from your baker. NATIONAL Wheatmeal Bread contains just as much of the goodness of the wheat as you can It is rich not only in Vitamin B1 but also in It is a plus bread! digest.
nutrition cereals wheat advertising publicity bread rationing supply price control eating flour licensing cooking food supplies baking domestic life publicity campaigns
Collection ID
HATOM
Document Reference
HATOM/4/60
Document Types
Ephemera
File Reference
HATOM/4
Identifier
10.1080/wtss.hatom.000004.060
Keywords
Advertising Baking Bread Cereals Flour Food Supplies Nutrition Publicity Publicity Campaigns Rationing Wheat
Language
English
Pages
1
Published in
United Kingdom
Series
History of Advertising Trust: O&M wartime book no 4
Themes
Rationing Supply Domestic Life Licensing Price Control Eating Cooking

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