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…For safety's sake wear something white

1 Jan 1940

341 When walking after dark to-night For safety's sake wear something For the pedestrian Remember that when you can see the motorist the motorist probably can't see you. So wear or carry something white or luminous. For the motorist Remember you are in charge of a weapon that can kill. Be careful — be considerate. THERE WERE 1,146 ROAD DEATHS LAST MONTH ... MOST OF THEM AVOIDABLE WHITE.
infrastructure safety death rate motor vehicles transportation roads transport travel injuries casualties domestic life
Collection ID
HATOM
Document Reference
HATOM/2/182
Document Types
Ephemera
File Reference
HATOM/2
Identifier
10.1080/wtss.hatom.000002.182
Keywords
Death Rate Infrastructure Motor Vehicles Roads Safety Transportation
Language
English
Note
In the case of the advertising collections, the Government Department War Cabinet" has also been applied to materials released under the imprint of "HM Government" during the period 1945-1951."
Pages
1
Published in
United Kingdom
Series
History of Advertising Trust: O&M wartime book no 2
Themes
Domestic Life Transport Travel Casualties Injuries

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