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to every housewife.. Let your shopping help our shipping

1 Jan 1940

HOUSEWIFE.. let your shopping help our shipping YOU want to play your part on the Food Front. The part you can play is important because so much of our food comes across the sea. You can elp in these ways:— 1 BY AVOIDING WASTE—and thus saving shipping space. Do you realise that if everyone in Great Britain wasted 1/2 oz. of bread daily—only half an ounce—we should be wasting 250,000 tons of wheat a year? The space in thirty wheat ships, in fact. We want that space for munitions—every little helps.
retail nutrition advertising publicity family food preparation wives rationing savings supply wastage eating cooking food supplies freight shipping domestic life publicity campaigns
Collection ID
HATOM
Document Reference
HATOM/4/17
Document Types
Ephemera
File Reference
HATOM/4
Identifier
10.1080/wtss.hatom.000004.017
Keywords
Advertising Family Food Preparation Food Supplies Freight Shipping Nutrition Publicity Publicity Campaigns Rationing Retail Savings Wastage Wives
Language
English
Pages
1
Published in
United Kingdom
Series
History of Advertising Trust: O&M wartime book no 4
Themes
Rationing Supply Domestic Life Eating Cooking

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