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True stories No.1 It isn't worth it

1 Jan 1947

365 TRUE STORIES (taken from road accident records) No. 1 IT ISN'T WORTH IT This lad will long regret that he broke Paragraph 66 of the Highway Code ("Do not hold on to another vehicle"). He got 5 weeks in hospital —and a wrecked bicycle. And it might have been much worse than that. Please, all of you — pedestrians, cyclists, motorists — read and re- member your Highway Code. It contains commonsense hints and valuable information. If we all study the Highway Code, many accidents — there were over 160,000 last year — resulting in death or maiming, will be avoided.
Collection ID
HATOM
Document Reference
HATOM/4/380
Document Types
Ephemera
File Reference
HATOM/4
Identifier
10.1080/wtss.hatom.000004.380
Keywords
Advertising Bicycles Death Rate Infrastructure Motor Vehicles Publicity Publicity Campaigns Roads Safety Traffic Transportation
Language
English
Note
Advert located on top-right of page.
Pages
1
Published in
United Kingdom
Series
History of Advertising Trust: O&M wartime book no 4
Themes
Industry Infrastructure Transport Travel