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Why bother with the crossing? - Don't listen to the Traffic Jimp

1 Jan 1949

372 DON'T LISTEN TO THE TRAFFIC JIMP "Why go round?" says the Traffic Jimp. "You can cross here, can't you?" Perhaps you can. But each scurry across is a risk you needn't take. On a pedestrian crossing, drivers are expecting you. Here, they're not. So it's more difficult for them, more dangerous for you. Jay-Walking is one of the reasons why 2,380 pedestrians were killed last year. 52,850 were injured. The Traffic Jimp tempts you to try and save time. Don't listen. Using the crossings may save your life.
Collection ID
HATOM
Document Reference
HATOM/4/400
Document Types
Ephemera
File Reference
HATOM/4
Identifier
10.1080/wtss.hatom.000004.400
Keywords
Advertising Death Rate Infrastructure Motor Vehicles Publicity Publicity Campaigns Roads Safety Traffic Transportation
Language
English
Note
Advert located on top half of page.
Pages
1
Published in
United Kingdom
Series
History of Advertising Trust: O&M wartime book no 4
Themes
Industry Infrastructure Transport Travel