This advertisement will appear in Selected Mid-January Popular and Women's Weeklies, 1945 The Sign of the Cod and Orange holds a VITAL message to Mothers and Mothers-to-be This cheerful poster marks places of the greatest possible importance to expectant mothers and mothers of green-ration- book children. Here you can get two foods that are simply vital to the health of these very important members of the community, and the message is a re- minder never to run out of these foods, and never to miss taking or giving them every day.