Just persuade your customers to try NATIONAL WHEATMEAL BREAD There's a big job waiting for the bakers of Britain. A job to help our sailors and the health of our people. That job is to persuade every man, woman and child in every town, village and hamlet to try National Wheatmeal Bread. Most people will like it as soon as they've tried it ... and the person to persuade them to try it is the roundsman or the man behind the counter where their daily bread is bought. National Wheatmeal contains eighty-five per cent.